October 10, 2024 – Miami, FL – duPont REGISTRY Group (DRG), the trailblazer within the luxurious and unique automotive ecosystem, broadcasts the appointment of Michael Chapin as CEO of Petrolicious, its world well-known dwelling of basic and collector automobiles content material. Petrolicious is thought for creating the highest-quality movies for auto fans, with 142 million views on its YouTube channel alone.
Michael is a seasoned entrepreneur within the automotive business and combines deep area experience with intensive expertise in media, ecommerce, and startups. He was just lately the founder and CEO of PartsHub, a cloud-based software program product for the automotive aftermarket, which was acquired by SEMA, the Specialty Tools Market Affiliation.
Petrolicious hosts unique automotive documentaries, brief movies and authentic collection that remember the artwork of automotive tradition.
“The appointment of Michael to the lead the reboot of Petrolicious is a serious landmark in bringing again a reputation which means a lot to many basic automobile fans,” mentioned Antoine Tessier, CEO of duPont REGISTRY Group. “His distinctive background and boundless enthusiasm will play an excellent position in curating the essence of this helpful model, and his group is tasked with recreating the sort of content material that made its title over a decade in the past.”
Acquired in 2024 by the duPont REGISTRY Group, Petrolicious has been by means of a number of possession transitions, now touchdown in a portfolio of veritable automotive aficionados together with duPont REGISTRY, Canossa Occasions, Cavallino, FerrariChat, and Sotheby’s Motorsport.
“From a younger age, I used to be obsessive about taking automobiles aside and studying exactly how all of the parts labored,” mentioned Chapin, noting his school days as a race mechanic, “Then, afterward professionally, my obsession shifted to constructing companies as a substitute of engines. Very similar to a racecar, each enterprise is a posh collection of methods and subsystems, all working in excellent concord.
“Petrolicious impressed automobile fans all over the world and it’s vital that we return to those core values of emotional storytelling. The love between a driver and their automobile is what transcends all cultures and backgrounds. It’s what unites us.”
About duPont REGISTRY Group
The guts of the Pushed Life-style division, the duPont REGISTRY Group is the world’s main luxurious ecosystem, encapsulating the tradition, group and commerce of the high-end automotive way of life. Constructed by a few of the largest names within the luxurious automotive house, duPont REGISTRY Group represents a vibrant group of members worldwide nurtured over practically 4 a long time. Its portfolio contains duPont Registry, Canossa Occasions, Cavallino, Petrolicious, FerrariChat and Sotheby’s Motorsport.
About Petrolicious
Based in 2012, Petrolicious is a number one platform devoted to celebrating automotive tradition and historical past by means of high-quality storytelling, movie and media. It’s identified for producing award-winning automotive content material that caters to basic automobile fans, capturing the essence of driving and design. With a give attention to collector automobiles, Petrolicious connects automotive fans all over the world with compelling narratives and insights into the world of classic cars.